The Green Cross (TGC) medical cannabis collective opened its doors in 2004 as a storefront location in Noe Valley. Instantly it was known for its professional, patient-centric operation style. The mantra that TGC followed was "patients first," a mantra that has since been used by many other organizations entering the medical cannabis industry.
TGC broke the mold in 2006 by morphing into a delivery service. Today, TGC still offers many strains, medicated edibles and smoking alternatives directly and discreetly to your home with the same friendly service and low prices people have come to expect. TGC has also been known as an exemplar in community and outreach services by offering patient consulting, care giving services, and an online community, going above and beyond traditional dispensary services, making it clear to not only its patients, but the community and the local government as well, that cannabis is much more important than many people deem it to be.
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Alabama native Kevin Reed is the President of The Green Cross. He moved to San Francisco from Mobile, Alabama in 1999 (following the passage of Proposition 215) after a car accident left him with serious chronic hip and back pain.
Once in San Francisco, Kevin soon discovered the health benefits of medical cannabis for treating his persistent hip and back pain. During this time, the cost of purchasing medical cannabis through local dispensaries was extremely exorbitant, and because of this, Kevin began growing cannabis in his private residence. Soon after cultivating cannabis for his own private use, Kevin had an unpleasant encounter with local law enforcement that left him in state of mistrust for the system. This occurrence motivated him to become a medical cannabis activist, fearlessly fighting for the rights of patients throughout San Francisco and California.